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NASA Offers Guide on Social Media Engagement
NASA has posted a slideshow on how they use social media to connect and engage with their audience. The guide explains what social media is, how to get started…
FedTalks Flashback: Vivek Kundra
As we prepare for FedTalks 2011, let’s take a look back at U.S. Chief Information Officer Vivek Kundra’s FedTalks 2010 keynote.
Army Offers Guide to Effective Tweeting
The Army has published a slideshow on how government can effectively leverage Twitter. The guide breaks the terminology down and goes step-by-step on:
What’s in a Name? Seven Agencies and Their Blogs
What makes a great government blog name? Here’s seven clever and entertaining ones that tie into their agencies’ missions.
Misunderstood Marketing
Building a brand is about building customer experience. It is about knowing what your customer relationships look like and building on those experiences.
Social Media Automation…ABSOLUTELY NOT
Whenever someone mentions automation in regards to social media, it should illicit a response of “NO! BAD! AVOID! ABSOLUTELY NOT!” The truth is automation is considered a common practice in public relations.
The Backlink of Dreams: Driving Traffic to Your Site via Outside Sources
What is the point of building a website, writing great content and adding photos or videos if backlinks are omitted?